A good advert does not need extravagant language. It needs reliable answers to the first questions a prospective occupier will ask. Some answers can go directly into the advert; others help you respond quickly when an enquiry arrives.
Start with the basic identity
- Full address and postcode, including unit number and estate name.
- Property type: shop, office, workshop, warehouse, industrial unit or another use.
- Whether the property is detached, semi-detached, terraced, end-terrace or part of a larger building.
- When it is available and whether it is currently occupied.
Measure and describe the accommodation
State whether measurements are net internal area, gross internal area or an approximate floor area. If you do not know the measurement basis, say so and arrange professional measurement if accuracy is material.
- Total floor area, ideally in both square feet and square metres.
- Area by floor or use: sales, office, workshop, storage, mezzanine and welfare space.
- Ceiling or eaves height where relevant.
- Roller shutter dimensions, loading access and yard arrangements for industrial premises.
- Parking spaces, shared access, deliveries and any use restrictions.
Record the occupational costs
| Rent | Headline rent, payment frequency and whether it is exclusive of VAT and other costs. |
|---|---|
| Business rates | Rateable value if known, with a reminder that occupiers should verify liabilities and reliefs. |
| Service charge | Current budget or basis of contribution, if applicable. |
| Insurance | Whether the landlord recharges building insurance. |
| Deposit | Any expected deposit, subject to the final agreement. |
Check the documents and consents
Gather the EPC, plan, title or lease plan, permitted-use information, planning history where relevant, asbestos records and any fire-safety information your professional advisers say is needed. Advertising wording does not replace legal or technical advice.
Decide what lease you want to offer
Know the preferred lease length, repairing basis, security-of-tenure position, rent-review expectations and whether a break clause may be considered. You do not need every term settled to advertise, but vague “flexible terms” wording creates work later if nothing is actually flexible.
What to send first
You don’t need a finished property pack before calling us. Start with your name and number. We can collect the address, property type, approximate size, availability, rent and photograph details with you.
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